Scarlette Joyce Rojas

Founder of Money Mindset Wealth Management & a Trailblazer Reshaping the Finance Landscape

Scarlette Joyce Rojas

Founder of Money Mindset Wealth Management & a Trailblazer Reshaping the Finance Landscape

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Biography

Meet Scarlette Joyce Rojas, a trailblazer reshaping the finance landscape with her unparalleled mix of financial acumen and behavioral science expertise. Rising from an inner-city upbringing as the daughter of immigrants, to an MBA graduate and licensed investment advisor and broker, Scarlette infuses her approach to wealth building with a distinctive psychological angle. As the founder of Money Mindset Wealth Management, a prestigious, boutique firm outside New York, this single mom and dynamic Latina leader is shattering diversity barriers.

Scarlette’s impactful journey includes pivotal roles at key institutions such as JP Morgan and Citigroup, and today her visionary approach revolutionizes the financial landscape with an innovative understanding of human behavior.

As the best-selling author of 31 Badass Money Mindset Affirmations, her profound and bold impact extends across social media, boasting 44K Instagram followers and over 13 million video views. A trailblazer in behavioral finance, Scarlette’s coaching programs and transformative talks have garnered attention, speaking on stages for JPMorgan, LPL Finance, and Invesco, along with being featured in news platforms such as New York Post, Bankrate, and AOL Finance.

Her mission? To empower individuals to recognize and transform the mental blocks and subconscious beliefs that hinder financial success. Scarlette Joyce Rojas is a finance powerhouse transforming the money game!

Speaker Videos

Scarlette Joyce Rojas Reel

Speech Topics

Pink Cash: A Woman’s Guide to Power Over Money in Any Economy

Women control over 50% of the country's personal wealth, yet only 22% of women can answer 3 fundamental finance questions correctly. Is it a lack of financial education? No. The secret to wealth and abundance comes down to 4 essential pillars every woman should know and practice:

Learn what the most important numbers in your financial life are.
Discover beliefs that are holding you back from financial success.
Be introduced to habits that can positively change your money mindset.
Pick up practices you can use today to create a healthy relationship with money.
Become aware of the type of energy you’re bringing to your money life.
Begin to reinvent your relationship with money.

Learn what you need to finally gain confidence over money, grow your career and business, and create the life you truly deserve and desire without working so hard for it.

Time to Thrive: 5 Mindset Shifts to Build Resilience

Times of crisis or change bring anxiety, fear, and stress. We begin to feel drained, confused, and uncertain about our situation. Living from this space limits our success and robs us of creating the life we truly want.

In this talk, Scarlette shares 5 steps to shifting your mindset so you can be stronger, more resilient, and come out winning, especially during uncertain financial times:

Identify the sources of anxiety, fear, and stress.
Learn strategies to manage and cope with challenging emotions.
Cultivate a positive and resilient mindset to navigate adversity and overcome challenges.
Develop habits that support emotional well-being and mental clarity.
Harness the power of optimism and adaptability to thrive in any situation.

Money Mindset: 4 Secrets to Wealth No One Taught You

78% of people in America live paycheck to paycheck. That means 8 out of 10 people won’t be able to cover an unexpected emergency. School doesn’t teach us how to properly use or think about money.

In this keynote, Scarlette shares important steps that will set up the audience for success both financially and mentally so they can grow in areas: money, career, and business

Understand the psychology behind your relationship with money.
Overcome limiting beliefs and attitudes toward wealth and abundance.
Develop a strategic plan for financial management and investment.
Learn to break through childhood or cultural money mindset limitations
Cultivate a mindset of abundance and prosperity to attract wealth and opportunities.

Breaking Barriers: Challenges Faced by Latinos (and other Minority Communities) in Growing Wealth

Scarlette shares her own journey growing up in a hard working Latino family, where financial guidance and education were very limited. She delivers an empowering discussion around the challenges Latino's face when building wealth, and shares the steps that can be taken to overcome those challenges. Latino and other minority communities can face several obstacles in building wealth, which may include:

Negative subconscious belief systems: Neuroscience data supports mental strategies to break these negative financial habits influenced by cultural factors ingrained in our subconscious.
Family dynamics: Balancing financial planning for aging parents alongside our own family and children's needs adds complexity. Learn the best ways to handle these challenging situations.
First-generation wealth building: Many of us lack investment knowledge and financial management skills, having not grown up in affluent households with financial literacy knowledge. Learn to build a new financial, family legacy!