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Daymond John

Branding Visionary & Founder of FUBU
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Biography

A young entrepreneur, industry pioneer and highly regarded marketing expert, as well as a man who has surpassed new heights of commercial and financial success, are just a few ways people have described Daymond John. Over the last 20 years, Daymond John (The Shark) has evolved from one of the most successful fashion icons of his generation to a highly sought-after branding expert, author, consultant, and as a speaker in business and motivational genres.

With business savvy and style to spare, speaker Daymond John entertains audiences every week as the go-to branding guru on ABC's hit entrepreneurial business show, Shark Tank. A highly regarded marketing expert and author, John is the founder of iconic fashion brand FUBU ("For Us by Us"), which effectively created the then-untapped urban apparel market.

Hollis, Queens - the birthplace of hip-hop and John's home community - helped spur the inspiration for FUBU. Embraced by the likes of Rick Ross, Lil John, DJ Khaled and SouljaBoy, FUBU ultimately changed the face of the fashion world. After cementing himself as a branding visionary with his books, Display of Power and The Brand Within, and his role as one of the "Sharks," John formed Shark Branding to provide companies with the marketing insights that have proven his own companies successful.

Since his humble upbringing in Hollis Queens, John has never forgotten the importance of giving back, which is why the FUBU foundation has given away millions to various organizations. In recognition of his contributions to fashion and the face of American business, John has been celebrated with some of the most prestigious awards including: keys to over a dozen cities, Brandweek Marketer of the Year, the Advertising Age Marketing 1000 Award for Outstanding Ad Campaign, the first ever Essence Award given to a company, Crain's New York Business Forty Under Forty Award and Ernst & Young’s New York Entrepreneur of the Year Award, just to name a few.

Called "a driven, visionary leader" (Russell Simmons) who knows that "building your brand never stops" (Kim Kardashian), John acts as a seasoned guide to organizations striving to create an enduring brand. Arguing that branding relationships have seeped into every aspect of daily life, John's message draws on both his own experiences as an entrepreneur as well as his hard-won insights as a consultant to the world's most cutting-edge trendsetters and tastemakers.

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Topics

Goals & Motivation

In this keynote, presented in his charismatic style, The Shark, Daymond John, takes audience members on an inspiring, emotional rollercoaster ride. They’ll hear, first-hand, how a man, with no formal business training whatsoever, went from driving cabs and waiting tables at Red Lobster to creating a global fashion empire with retail sales exceeding four billion dollars to date, and a starring role on ABC’s hit reality business show, Shark Tank. Daymond entertains and awes audience members with true-life tales of his incredible successes and numerous failures. Equally important, however, he motivates, inspires, and teaches them how to set and go after their own goals with newfound focus and determination.

Audience members will be galvanized as they realize they have been setting goals for themselves all of their lives – whether they realized it or not! What’s more, to their surprise, many attendees will learn that the goals they have been setting have been self-destructive.

Unlike some “motivational speakers”, rather than spitting out tiresome “I can make it, so can you” clichés, Daymond shares the exact goal-setting strategies that he attributes to his success and teaches audience members how to incorporate them into their endeavors. This keynote will challenge attendees to exercise their brains in a way that cultivates a positive, goal-setting mindset.

Branding & Marketing

When William Shakespeare said, "All the world's a stage", he was indirectly talking about branding! This informative keynote is like nothing else on the market. Sure, there are other speakers that may explain how to market and brand a product, but how many explain, step-by-step, how to brand yourself and transfer that power into your job, company or product? Did you realize that you’re a brand? According to The Shark, you were branded the day you were born and continuously every second since!

In this keynote, The Shark, Daymond John, gives audience members in-depth insight into how your personal brand affects all aspects of your life. Not only will attendees learn the importance of branding, Daymond will reveal some of the tricks that helped him expand his brand into dozens of countries around the globe. The techniques shared can be applied to personal branding as well as to the branding of products and concepts.

Corporations love employees with a strong sense of branding because it inspires out-of-the-box thinking, creating an infectious energy that flows throughout the work environment.

It's no secret that the world has gotten smaller. Facebook, MySpace, Twitter, Foursquare, and dozens of other social websites have increased the desire for people to be noticed as a brand, let The Shark, Daymond John, show you how.

Negotiating Strategies for Women

Women - You have more power than you may think!

Although The Shark, Daymond John, is one of the most recognized negotiators on network television, and has conducted hundreds of negotiations with both men and women throughout his twenty years in business, he never planned on speaking on negotiation strategies for women; that is, until California First Lady, Maria Shriver, called upon him to speak on this very topic for her annual Women’s Conference.

Feeling a bit out of his realm and comfort zone, The Shark, Daymond John, decided to immerse himself in research to find out what, if any, differences existed between how men and women tend to negotiate with each other. In this keynote, Daymond shares what he discovered in his research and personal experiences over the years. His findings will have audience members sitting up and taking notes! According to The Shark, not only do women have several distinct advantages over men when negotiating – in both professional and personal settings, but quite a few disadvantages as well.

Daymond will share specific techniques on how to respond to today's negotiation challenges. Not only will this keynote leave every attendee feeling empowered, more confident, and ready to tackle the world, they will have lots of fun and laughs in the process.

Diversity: A Good Business Practice

The world we live in is filled with more diversity than ever before. In this speech, Daymond John suggests that business owners should create teams with members from a variety of backgrounds in order to gain competitive advantage. FUBU once sold in 62 countries and has always been filled with diverse employees, so John knows diversity better than anyone out there. He discusses diversity from a social standpoint as well as from a business perspective, in addition to sharing secrets on the importance of diversity in hiring employees, choosing vendors, manufacturers, partners and teammates.

Fostering Creativity

Creativity and innovative thinking are defining characteristics of successful entrepreneurs. Now more than ever, however, corporate leaders are recognizing that entrepreneurial thinking isn’t just for entrepreneurs. Creativity, resourcefulness, and the ability to think outside the proverbial box are skills that are just as valuable in large corporations seeking to gain, or keep, a competitive edge as they are in start-ups. Thus, many of America’s leading companies are turning to entrepreneurs for their insight. In this keynote, Daymond John — one of the most notable entrepreneurs in the country today — uses personal examples from his phenomenally successful rags-to-riches journey to explain how he honed his entrepreneurial mindset. More important, John teaches audience members how they too can apply this mindset, which includes what he calls the “Power of Broke” thinking, to achieve goals and objectives — inside or outside a corporation.

The Brand Within: Branding Yourself from Birth to the Boardroom

How to Negotiate: Lessons from an Entrepreneurial Icon

Take the Plunge: You Can Swim with the Sharks

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