How to Change the World
This motivational presentation educates audiences on Internet entrepreneurship and product innovation by exploring the creation of Facebook and the multi-billion dollar Facebook Platform ecosystem.
In the first section of this three-part speech, Morin presents his framework for success in Internet entrepreneurship, including:
- How to turn an idea into a reality
- The importance of a meaningful marketing message
- How to transform a vision into a company
In the second section, Morin takes a close look at Facebook, analyzing how the company achieved such great success through the implementation of the previously discussed framework and entrepreneurship strategy.
In the concluding portion of the presentation, Morin dives into the details of a major Facebook innovation, the Facebook Platform, in order to understand how to think about product innovation, uncommon marketing techniques and turning your product into a platform and an open ecosystem.
You Are Who You Friend
The Brave New Business World: Create Something People Want, Then Build a Business Model
Your Identity Is Your Connections
There Is No Free Internet Lunch: Monetizing the Web
Connected: The Search for a More Social World